The pace of change is unstoppable, but so are we.

What Is OPTECH?

For more than 25 years, OPTECH has been the place where real estate leaders come to discover what is next, connecting cutting-edge technology with the people and strategies driving meaningful change. 

Now designed exclusively for RETTC members, OPTECH is built for those leaders serious about advancing rental housing—and committed to a more connected, effective vision for real estate and technology. 

That commitment comes to life through focused, operator-driven conversations on the issues shaping performance right now—from AI and automation to cybersecurity, data management, customer experience, policy, and more. The result is a powerful combination of strategic insight and practical know-how that helps decision-makers move faster, think smarter, and stay ahead. 

Access Everything OPTECH has to Offer

OPTECH is designed exclusively for RETTC members. This is where the most important conversations are happening, and where what’s next begins. If you’re not in the room, you’re missing the connections, insights, and strategies driving what’s next.

RETTC Benefits Snapshot

• Register for OPTECH for Free
• Exclusive webinars, insights, and thought leadership content
• Network in committees, working groups, and peer-to-peer groups
• Drive change through pro-innovation advocacy
• Plug-in to a powerful network of real estate and technology leaders
• Engage in leadership & sponsorship opportunities

If you are not yet a member, we invite you to learn more about how RETTC can support your business and connect you to the leaders driving innovation across real estate. Explore membership details here:

Registration Opens June 23, 2026

Be the first to access event details, secure your spot, and plan your OPTECH experience.

Registrations & Pricing 

Registrations for OPTECH 2026 are reserved exclusively for individuals at RETTC member firms.  

All RETTC member firms receive one complimentary registration to OPTECH as part of their core membership benefits.  Additional registrations can be purchased. Sponsors, exhibitors, and committee members may also qualify for extra comp registrations.  

• Housing Provider Pricing: $895/person (by Sept. 23), $1,095/person (after Sept. 23)  

• Tech & Industry Partners Pricing: $1,095/person (by Sept. 23), $1,295/person (after Sept. 23)  

Additional Complimentary Registrations  

RETTC and OPTECH sponsors, along with select NMHC sponsors, receive additional complimentary registrations to OPTECH. In addition, firms with NMHC Executive Committee and Board of Directors membership status also qualify for more comp registrations.  

Firms with multiple sponsorships or memberships may stack comp registrations. For example, a RETTC housing provider that is a RETTC Icon sponsor, an NMHC Friends of the Council sponsor, and an NMHC Executive Committee member would receive 14 comp registrations in addition to the comp registration included in their RETTC membership. See the grids below for more information.   

Sponsors

NMHC Members

OPTECH 2026 Influencer Program

The OPTECH 2026 Influencer Program is designed for real estate tech enthusiasts who are actively building their personal brand and creating content that moves rental housing forward. If content creation is your side hustle, this may be the program for you. Whether you run a podcast, publish a blog, or have a growing social media following, this is your opportunity to amplify your voice on one of the biggest stages in real estate tech. 

Selected influencers receive exclusive conference access, premium on-site experiences, and visibility through RETTC's social media channels— all in exchange for sharing your authentic takes and insights with your audience before, during, and after the event. 

Applications open June 1. Spots are limited. 

Who Should Apply?

You're a great fit for this program if you are:

• A housing provider, tech partner, consultant, or academic working in or adjacent to the real estate technology space 

• Actively creating content on social media, a podcast, a blog, or another platform

• Passionate about building your personal brand and sharing your perspective

• Eager to connect with peers, thought leaders, and innovators at OPTECH

Note: Applicants do not need to be RETTC members. Traditional media (journalists, reporters) are not eligible for this program—traditional media may apply for media access.

Program Perks

Selected influencers receive:

• Free OPTECH Pass — full conference access, on us 

• Podcast Room Recording — access to a dedicated recording space on-site

• OPTECH Influencer House Access — a dedicated space to connect, capture content, and network

• Influencer Happy Hour — celebrate with fellow influencers and RETTC staff

• RETTC Social Media Visibility — your content amplified to our network

Participation Requirements

Participation in the program comes with a few content commitments. See below for a snapshot of what’s required—selected influencers will receive additional details during the onboarding process. Please note that failure to meet content capture requirements may result in ineligibility for the 2027 program.

Before OPTECH:

• Post once per week on LinkedIn in the weeks leading up to the conference. (We'll send you weekly content prompts to spark ideas, but we encourage your own creativity!) 

During OPTECH:

• Share one "OPTECH Hot Take" per day on LinkedIn.

• Post one video from the Expo Hall. 

After OPTECH: 

• Participation in post-OPTECH virtual townhall where you can share key takeaways 

• One “Top Three Takeaways from OPTECH 2026” video/post/blog/podcast. 

All influencers must clearly disclose their participation in this program in any social media post related to OPTECH or RETTC throughout the duration of their term. 

How It Works

1. Apply — Submit your application via the form below before the deadline. 

2. Get selected — Our team reviews all submissions and will contact you if you are selected.

3. Onboard — Join a virtual onboarding call to walk through program details, perks, and expectations. 

4. Create — Start posting! We'll support you with weekly content prompts and resources. 

5. Show up — Experience OPTECH like never before with VIP access and exclusive on-site opportunities. 

Apply Now 

Applications close on July 1. Don't miss your chance to be part of something big.  

Questions? Contact influencer@rettc.org. 

Conference Hotel

MGM Grand
3799 S Las Vegas Blvd
Las Vegas, NV 89109

OPTECH 2026 will take place at the iconic MGM Grand in Las Vegas, offering convenient access to sessions, networking events, and accommodations all in one location.

Additional details on hotel reservations, room blocks, and booking deadlines will be available when registration opens on June 23, 2026. 

Exhibit at OPTECH

Put your tech solution in front of the people who influence and make buying decisions across multifamily operations. Being part of the dynamic OPTECH expo gives you direct access to an engaged and highly qualified audience actively evaluating technology—creating real opportunities to showcase your solution, build your business’s pipeline, and have the conversations that can help take your firm to the next level.  

With 3,000+ professionals in attendance—including leaders across tech, data, operations, marketing, and more—the expo floor is where visibility turns into real business opportunity. 

OPTECH Sponsorship

OPTECH sponsors receive premier brand visibility and unique access to the housing providers and tech leaders driving real decisions across rental housing. Designed to drive meaningful connections and real business outcomes, OPTECH sponsorship aligns your brand with innovation, leadership, and impact. 

OPTECH 2026 sponsorship opportunities will be announced soon. 

Please note that OPTECH conference sponsorship opportunities are exclusively available to exhibiting companies. Check back soon for the latest exhibitor information and details on participation.

OPTECH 2026 Media Policy

RETTC’s OPTECH is the premier event for innovation in rental housing operations, technology, marketing, and data. The OPTECH Media Policy is designed to protect the safety and security of all OPTECH attendees and staff, support our strategic goals for the event, and protect our brand investment.

RETTC OPTECH Media Application and Event Registration

All members of the media must complete a Media Application to attend OPTECH. Approved Media Attendees will be notified and receive complimentary registration.

Media Applications must be received no later than November 10 to be considered for OPTECH 2026.  

Prior to the event, you’ll receive information about what to expect during OPTECH and how to make the most of your time. 

Members of the media may not use our standard registration process.

Eligibility

Media Attendee eligibility is limited to qualified members of the media whose purpose is to produce media coverage as defined by this policy. 

Qualified members of the media are:

• Journalists, reporters or editors from established media outlets, or

• Freelancers on assignment from an established media outlet, or

• Active freelancers bylined with established media outlets who are not on assignment.  

Qualified media coverage is:  

• Factual news and information, and

• Made available to the public, and

• Published by a professionally-run media outlet on a regular schedule using any format in any medium.

Those whose position or purpose is primarily public relations, marketing, or business development are ineligible for media registration but may be qualified to attend as a RETTC Influencer or RETTC member. This exclusion applies to representatives of established media outlets without a qualifying purpose and those attending for the purpose of producing content that is not qualified media coverage, including RETTC members producing content for house publications. 

Event Credentials and Transparency

Media Attendees must wear a personalized name badge and media badge to enter any area of the official event space. In addition, media status must be expressly disclosed when engaging with any conference attendees.  

All event attendees must check in on-site at OPTECH Registration to receive their name badge and event materials prior to entering the event space. After obtaining a name badge, Media Attendees must report to OPTECH HQ for a media badge.

RETTC reserves the right to cancel Media Attendee registration for failing to wear required credentials or not disclosing media status when engaging with attendees. Violators will be asked to surrender their credentials and leave the conference.

Media Attendee Access

Media Attendees may only access official conference events and gatherings that are not designated as Closed to Media, including the Exhibit Hall, general and concurrent sessions, presentations, roundtables, town halls, receptions, and socials. Events that are Closed to Media will be explicitly designated in the print conference agenda and on-site signage.

Media is strictly prohibited from attending any portion of the conference reserved exclusively for rental housing owner, manager, and development firm attendees, committee meetings, peer group meetups, and invitation-only gatherings.

In its sole discretion, RETTC reserves the right to restrict media from any area, room, session, or event.

The RETTC OPTECH Media Policy will be referenced at various points during OPTECH to inform attendees that Media Attendees are present at the conference, and when media is permitted during one session but not a subsequent session held in the same space.  

Media Coverage and Attribution

Media Attendees may not attend or report on any statements made, discussions heard, and information presented during events, sessions, roundtables, town halls, committee meetings, or any other gathering designated as Closed to Media (see Media Attendee Access).

We appreciate media coverage of OPTECH in print and online. RETTC welcomes on-record and on-background coverage of any portion of the conference agenda that is not designated as Closed to Media, however, Media Attendees are prohibited from:

• Publishing video or audio recordings of sessions, panelists, or attendees without the explicit permission of RETTC or the presenter;

• Attributing to panelists, speakers, or presentations without the explicit permission of RETTC or the presenter; and 

• Publishing photos without the explicit permission of RETTC or the presenter.

RETTC welcomes and encourages the use of social media before, during and after OPTECH. For the safety and security of attendees and staff, location-specific information such as the official event hotel name and location may not be posted to social media, blogs, and similar digital media platforms during or before the event. As a courtesy, please tag RETTC and use our event hashtag (#OPTECH2026) when posting to social media.  

Logos 

RETTC and its parent, affiliate and subsidiary organizations and brands expressly prohibit the unauthorized use and distribution of our logos in print and digital formats for any purpose whatsoever without prior written approval. This includes but is not limited to social media posts, marketing materials, slide decks, invitations and announcements, signage and displays, newsletters, and magazines. When authorized, use must comply with our Brand Guidelines. For questions, contact jhatfield@nmhc.org.

On-Site Media Publication Placement 

RETTC is open to media publications made available to OPTECH attendees when placed in designated locations in the conference venue. Such distribution must be requested in advance and approved by RETTC. Media publications may not conflict with or devalue RETTC’s existing sponsorship or partnership agreements, misrepresent the relationship between RETTC and publishers, or violate any other RETTC policy, including the prohibition against the unauthorized use and distribution of our logos and brands. RETTC reserves the right to remove any media publication that violates this or any other RETTC policy.

Private Events and Promotional Events 

Participating in OPTECH provides an opportunity for attendees to hold meetings and private business events. RETTC’s Policy on Suitcasing and Outboarding prohibits attendees from scheduling events during official programming and Exhibit Hall hours. Conflicting events unfairly diminish the value of our agenda and investments by our sponsors, exhibitors and partners. This policy applies equally to all attendees, including members of the media. Please contact RETTC directly if you are interested in holding an event at the OPTECH venue or purchasing a sponsorship to promote your company. 

Speaker Interviews 

We kindly ask that you let us know in advance of any requests for interviews with conference speakers to help us avoid potential conflicts which may prevent speakers from fulfilling contractual obligations. In addition, RETTC may be able to help facilitate these requests. In some cases, our contracts with speakers prohibit them from participating in interviews or accepting certain invitations. We will try our best to accommodate your request.

Questions?

For questions about the RETTC OPTECH Media Policy and general media inquiries, please email media@rettc.org.