The PropTech Playbook
Rental housing’s roadmap to discovering, evaluating, and adopting high-impact proptech. Two volumes. One practical playbook. And it’s only getting started.
Smart, connected technology is now essential infrastructure for modern rental housing. It powers more efficient operations, stronger security, better affordability, and better resident experiences. But with new solutions flooding the market, the questions pile up fast. How do you compare suppliers fairly? Manage risk? Make systems talk to each other? Turn a promising demo into measurable results?
Meet your new cheat sheet. RETTC’s Proptech Playbook is a living suite of practical guides that walk housing providers and technology partners through every stage of tech adoption: from evaluation, to pilot, to portfolio-wide deployment.
Two Volumes. Every Stage Covered.
Volume 1: The Technology Evaluation Framework
Before you buy, ask better questions. Volume 1 gives you a standardized way to size up solutions before you commit. It helps you dig into product capabilities, total cost of ownership, integration readiness, vendor maturity, and security and compliance, so every supplier gets measured against the same yardstick and nothing important gets missed.
Volume 2: The Technology Pilot & Scaling Framework
You picked a solution. Now make it work. Volume 2 picks up where selection leaves off, with best practices for designing pilots, engaging your teams, measuring outcomes, governing initiatives, and making smart, informed calls about when to scale a technology and when to sunset it.
What You’ll Get Out of It
Used together, the two volumes help you:
- Reduce risk and build confidence in your technology investments.
- Move beyond a patchwork tech stack toward a smarter, more integrated ecosystem.
- Turn pilots into repeatable innovation engines, not one-off experiments.
- Align technology decisions with your operational goals and long-term strategy.
- Strengthen collaboration between housing providers and their technology partners.
Built by the Industry, for the Industry
These aren’t theories from the sidelines. The key considerations and best practices in the Playbook come out of in-depth member discussion groups and input from leaders across RETTC’s technology and innovation committees. Housing providers are juggling rising costs, regulatory complexity, labor constraints, and higher expectations from residents and investors. Technology can help, but without a structured process even the best solution can fall short.
The Playbook isn’t just for operators, either. Technology partners can use it to understand what operators really need, tell their value story more clearly, and build solutions that fit real-world challenges. Adapt it to your own goals, priorities, and risk tolerance, because a shared starting point works best when you make it yours.
This Is Just the Beginning
Consider this the inaugural edition. The Proptech Playbook is a living resource. As technology evolves and the industry shares what it’s learning, RETTC will keep refining and expanding these frameworks, so housing providers and their technology partners always have practical tools for responsible innovation and long-term success. Today you get two volumes. Stay tuned for what comes next.
Members Only Content
Download Intro
Overview of the framework
Download Volume 1
Get the Technology Evaluation Framework
Download Volume 2
Get the Technology Pilot & Scaling Framework
